iMediaTechs - Digital Solutions
Unveiling the Transformative Power of iMediaTechs: Pioneers in Digital Excellence

The name “iMediaTechs” resonates as a beacon of excellence in a time characterized by digital innovation and transformation. While there is no denying the importance of digital media in today’s world, this article will highlight iMediaTechs, a trailblazing company devoted to fostering digital success and empowering organizations and businesses in the online world.

iMediaTechs: The Vanguard of Digital Solutions

A dynamic force influencing the future of digital, iMediaTechs is more than just a digital agency. iMediaTechs has built a solid reputation as a reliable partner for those looking to succeed in the digital age thanks to its unwavering dedication to providing exceptional digital solutions.

  • A Multifaceted Approach

The thoroughness of iMediaTechs’ approach to digital excellence sets it apart. They provide a range of services, including content creation, SEO optimization, social media marketing, and more. iMediaTechs has the knowledge and resources to equip organizations with specialized digital strategies, whether it be for increasing brand visibility, increasing online presence, or developing compelling digital narratives.

  • Bilingual Proficiency: Bridging Cultures Seamlessly

In a world where effective communication is paramount, iMediaTechs stands out with its bilingual proficiency in Arabic and English. This exceptional ability guarantees that messages are accurately transmitted and that they also connect with a variety of audiences on a cultural level. The capacity to overcome linguistic and cultural barriers is a priceless skill in today’s globalized society.

The Role of Digital Media in Our Age

Even though iMediaTechs are the main focus of our attention, it’s important to recognize the larger context and the significant influence of digital media. The way we access information, conduct business, educate ourselves, and interact with others has changed thanks to digital media. It now serves as the foundation of our connected world.

  • Information Access and Dissemination

Digital media democratizes information access, enabling individuals to stay informed on global developments and access a wealth of knowledge at their fingertips. News, research, and insights are now just a click away.

  • Business and Marketing Evolution

Businesses have tapped into the marketing potential of digital media to engage with target audiences, build brand recognition, and boost sales. The development of e-commerce and online advertising has made this evolution particularly clear.

  • Education and Beyond

Online learning platforms, virtual classrooms, and digital content have all become crucial components of the educational landscape as a result of the digital transformation of education. Beyond education, social interactions, long-distance connections, and international cooperation have all been made easier by digital media.

iMediaTechs: Navigating the Digital Landscape

iMediaTechs emerges as a strategic partner in a world where digital transformation is not just a buzzword but a necessity. They are in a good position to help institutions and businesses navigate the complexities of the digital environment.

With a track record of accomplishment and a global network, iMediaTechs is well-suited to lead organizations toward digital excellence. Their international partnerships with universities in Lebanon, Belarus, Russia, and Georgia serve as examples of their capacity to promote academic collaborations and broaden their global reach.

The Future: iMediaTechs Leading the Way

iMediaTechs will continue to be essential in reshaping the digital environment as time goes on. Organizations that embrace the expertise of iMediaTechs are poised for growth and relevance in the digital era, where digital connectivity is essential to success.

iMediaTechs is a strategic ally for those navigating the digital frontier, not just a digital agency. While digital media continues to be at the center of our interconnected world, iMediaTechs acts as a catalyst, ensuring that organizations thrive in a digital age that is constantly changing.

omar maloof
Honoring Dr. Omar Ghassan Maloof: A Testament to Philanthropy and Sporting Excellence in Baalbeck

The Youth Club of Baalbeck (Shabab Baalbeck Club) paid a well-deserved tribute to an exemplary individual, Dr. Engineer Omar Ghassan Maloof, on the hallowed grounds of Baalbeck’s Sports City. Renowned in the construction industry, he stands tall as a knight of benevolence and generosity, bestowing his white-gloved, charitable hands on the sports and athletic community of Baalbeck and the entire Bekaa region.

Dr. Maloof, a true sports benefactor, actively encourages and supports young people’s participation in athletic endeavors, promoting the development of both the mind and the body. He comes from the Bekaa town of Niha and was raised in Zahle by a modest family. His upbringing instilled in him a deep compassion for others as well as a strong commitment to humanity. These early values enabled his future endeavors, which culminated in the establishment of an innovative development and construction company.

Despite his success as a successful Lebanese expatriate in the United States, his heart remains firmly attached to his homeland, Lebanon, and its people. His unwavering compassion and concern for the youth and sports community have elevated him to the status of a revered figure who wears his chivalrous traits and humanity as badges of honor.

Dr. Maloof’s devotion to his homeland symbolizes the unbreakable bond he has with Lebanon and its beloved citizens. Despite living abroad, he continues to contribute to Lebanon’s progress, demonstrating an unwavering commitment to the betterment of his country and the nurturing of its promising youth.

Dr. Engineer Omar Ghassan Maloof’s legacy transcends borders and touches the hearts of those whose lives he has enriched, as the sports community of Baalbeck and the entire Bekaa region salute him. Dr. Maloof is an inspiration to us all, a beacon of hope, compassion, and progress for future generations, with his unwavering commitment to the principles of philanthropy and his enduring passion for sports and youth development.

Reviving the Glory: Melhem Zein’s Captivating Performances Illuminate the Baalbeck International Festival

The Lebanese superstar “Melhem Zein”, the son of Baalbeck, enthralled the audience of the Baalbeck International Festival with his singing, mesmerizing them with his music, dance, and joy, leaving them with wonderful memories and returning the old structures of Baalbeck to their previous splendor. “It is an honor for me to stand on the stage of this great monument, where my first inspiration and first love, Baalbeck the city of the sun emerged,” Melhem Zein remarked.

By performing around 20 of his best songs, and with his powerful and beautiful voice, Melhem Zein carried the audience to a realm of romance and dreams (Nami, Inti Mashiiti, Mamonak Ana) and then to a sense of pride in their homeland and its army (Helm Al-Ard). He also took them on a folkloric joy voyage and the legendary Baalbecki Dabke (Alawah, Gheibi Ya Shams, Ala Ayn Moulayite, Ya Zghiri…), demonstrating his amazing talent and touching emotions with the beauty of his voice. The audience’s emotions were captured as the stage vibrated with his popular melodies.

The Al Majd Performance Group, led by artist Khaled Al-Naboush, accompanied Melhem Zein on the second night, giving a blend of legacy, authenticity, and the Lebanese traditional touch to the magical evening. However, for unknown reasons, the Majd Performance Group was not present on the first night, exclusive to the people of Baalbeck.

Melhem Zein’s performances at the Baalbeck International Festival were nothing short of spectacular. He skillfully transported the audience into a world of romance, pride, and folklore joy with his powerful voice, captivating stage presence, and repertoire of lovely tunes. His performances created an indelible effect on the audience and restored the glory and grandeur of the ancient Baalbeck architecture.

Melhem Zein’s love for his city and profound connection with the audience shone through the two evenings, making it an unforgettable experience for everybody. Al Majd Performance Group’s involvement on the second night offered another dimension of cultural richness and boosted the overall mood of the event. The Baalbeck International Festival will surely be remembered for Melhem Zein’s outstanding performances, which reaffirmed the festival’s status as a significant cultural event.

Photos: Wael Hamze ©

An Evening of Joy at the Baalbek International Festivals: “Roots in Our Hands: From Spain to Lebanon”

On the third night of the 2023 Baalbeck International Festivals, renowned Spanish performer Nacho Arimany and Lebanese singer Fabian Daher graced the stage. The majestic Temple of Bacchus hosted the performance, which was attended by the ambassadors of Spain, Jesus Santos Aguado; Belgium, Queen Verfak; Denmark, Christopher Vivek; Colombia, Lina Vanessa Varela FitzGerald; and Yolanda Soller Onis, director of the Sursock Institute in Beirut. The acting mayor of Baalbeck, Mustafa Al-Shal, the governor of Baalbeck-Hermel, Bashir Khodr, and the president of the festival committee, Naela de Freige, were also present.

Nayla De Freige welcomed all to the event and thanked everyone for coming. She said, “I thank you all for joining us tonight for the concert ‘Roots in Our Hands: From Spain to Lebanon,’ designed to create a musical and vocal dialogue between Spain and Lebanon.

Additionally, she said “An exceptionally gifted artist, a peace messenger, a composer, and a multi-instrumentalist have all worked together to create this as part of the Baalbeck Festival. He is none other than Nacho Arimany, a singer who has assembled a stellar cast of musicians, singers, and dancers who have all contributed to this enchanting evening.”

As De Freige put it, “Nacho is Spanish, but he ought to be considered an honorary citizen of Lebanon for his devotion to Lebanese music! I also want to thank the entire team at the Spanish Embassy in Lebanon, led by Ambassador Jesus Santos Aguado, for their assistance with this project from the beginning. In addition, I want to express my gratitude to the concert’s sponsors and our partner, CMA CGM, whose help has made it possible for our festival to grow.”

The melodic composition “Roots in Our Hands” by Nacho Arimany, who has a thorough understanding of Lebanon, served as the starting point for the journey. With the help of a Spanish flamenco dancer, he and his band created a musical dialogue between Lebanese and Spanish musicians.

The Saint Joseph University choir, directed by Yasmina Sabah, and Lebanese singer Fabian Daher performed during the second phase. Together, they engaged in an open conversation that fused Arabic music with classical Spanish music, particularly flamenco, and took the audience on a profound cultural journey through the centuries and its roots.

“Roots in Our Hands” was an exciting and memorable journey that used sound and movement to express freedom and liberation.

The Baalbeck International Festivals support and promote cultural exchanges, which were highlighted by this original creation.

750 Women Graduate from Teaching Women Enhanced English Program: Empowering Women Across Lebanon


750 women graduated from the Teaching Women Enhanced English Program , Second Cohort, on the 1st of July, in a big ceremony, at Unesco Palace, in the presence of the Cultural Affairs Assistant, Edith Bitar, Major Vlade Sharbaji representing the General Director of the ISF, Major General Imad Outhman, , partners, teachers, trainers, and journalists. 

After the Lebanese and American National Anthems, The Project Manager, Nada Toufaily, presented the different phases and components of the project where women learned 100 hours of Enhanced English and 60 hours of releated training topics in 31 regions for 6 months. 

The Founder and Director of USPEaK, Rawan Yaghi, focused in her speech on the goals of the program and the topics and shared the results of the program, in which one third of the participants started new jobs or businesses with an income, and many became politically active, in addition to the participation of these participants in public life.

The applied curriculum intended to amplified the message of women empowerment and citizenship. She showed gratitude to the relation built with the #CIMIC where women were able to know more about the Civil Military Cooperation in The LAF.  She thanked the U.S. Embassy Beirut, partners and teachers. 

Furthermore, the U.S. Ambassador in Beirut, Mrs. Dorothy Shea, talked to the participants and expressed her pride towards them and their success, and thanked USPEaK for their constructive cooperation with the Embassy to make an impact.

Two participants shared their successful stories with the presence, and how their journeys were a life changing events.

Mrs. Edith Bitar, congratulated the graduates on behalf of the U.S. Embassy Beirut who funded this program. Mrs. Bitar expressed her love to this program that empowered women all over lebanon. 

Mrs. Bitar, Ms. Yaghi and Ms. Toufayli distributed the certificates to learners. 

“A Night of Enchanting Ballet: Roberto Bolle and Friends Grace the Baalbeck International Festival”

On a magnificent night, as the structures of Baalbek aligned with the tranquil city sky, the Italian ballet team presented a stunning performance on the ancient Roman Temple of Bacchus. Led by Roberto Belle, the team delivered an exceptional show, captivating the audience who applauded enthusiastically after each segment, making it an unforgettable night.

The International Baalbeck Festival opened its summer season with a ballet performance at the Temple of Jupiter in the Baalbek Citadel. The event was attended by notable dignitaries, diplomats, and artists. Among them were Judge Mohammed Wissam Al-Mortada, the Minister of Culture in the caretaker government, and Walid Nassar, the Minister of Tourism, represented by Joel Hajjar. Also in attendance were Governor of Baalbeck-Hermel Bashir Khodr and ambassadors from various countries, including Dorothy Shea from the United States, Nicoletta Bombardieri from Italy, Annikka Mokkanen from Finland, Ali Barış Ulusoy from Turkey, Ann Desmet from Sweden, Andreas Kindle from Germany, Jesús Santos Aguado from Spain, Il Park from Korea, Hans Peter van Daar Voda from the Netherlands, Katerina Vintolaki from Greece, Marion Weichelt Krupski from Switzerland, and Radu Catalin Mardar from Romania.

Nayla De Freije, the president of the Baalbeck International Festival, praised Italy’s support in restoring Baalbeck’s archaeological site. Renowned dancer Roberto Bolle performed nine captivating dance pieces with guests. De Freije highlighted Bolle’s achievements and expressed gratitude for Senator Joëlle Garriaud-Maylam’s presence. Despite challenges, the festival aims to preserve Lebanon’s cultural identity and inspire hope.

In an enchanting evening of ballet, the Baalbeck International Festival featured nine dance pieces accompanied by selected musical compositions from renowned musicians such as Astor Piazzolla, Ludovico Einaudi, Yann Tiersen, César Franck, Azio Corghi, Camille Saint-Saëns, Frank Sinatra, Alessandro, and the artist group walkSound.

Choreography was masterfully crafted by Massimiliano Volpini, Marius Petipa, Patrick de Bana, Michel Fokin, and Twyla Tharp, while Claude Broumachon, Philippe Kratz, and Mauro Bigonzetti designed the dance movements.

The performance began with the stellar dancer Roberto Bolle in the first piece, “ALMA PORTENA,” accompanied in its second segment by dancer Anna Tsigankova and violinist Alessandro Quartararo.

A mesmerizing ballet scene unfolded with “Don Quixote,” featuring the artists Lyudmila Konovalova and Bakhtiyar Adamzhan.

The third presentation, titled “The Untamed,” showcased the duo of Roberto Bolle and Travis Clausen-Knight.

The artists Yolanda Correa and Riccardo Castellanos delivered a captivating performance in the piece “Esmeralda.”

Roberto Bolle showcased his brilliance in a solo piece titled “In Your Dark Eyes.”

The audience was captivated by Lyudmila Konovalova’s portrayal of the rebellious “Dying Swan.”

The duo of Roberto Bolle and Anna Tsigankova mesmerized the audience with their performance in the piece “Sinatra Suite.”

The grand finale, choreographed by the world-renowned dancer Roberto Bolle, accompanied by the soulful violin playing of Alessandro Quartararo, was titled “The Ball.” This piece simulated the Earth, engaging in a dialogue through Bolle’s body language and culminating in a powerful lift, accompanied by the magnificent sound effects crafted by lighting designer Valerio Tiberi.

The Baalbeck International Festival delivered an extraordinary evening of ballet, featuring the mesmerizing performances of Roberto Bolle and his talented collaborators. The seamless choreography, captivating music, and breathtaking lighting effects created a memorable spectacle. This collaboration between Bolle and the festival showcased the power of art to inspire and unite people. It left an indelible mark on the festival’s history and served as a testament to the enduring spirit of cultural exchange and artistic excellence.

Note: The photo’s low quality is due to the no-camera policy, so I had to use a mobile phone camera instead.

USPEaK Organization Hosts Conference: Navigating Environmental Challenges in Northern Bekaa for a Sustainable Future

The USPEaK organization, in collaboration with the Lebanese Environmental Movement, hosted a groundbreaking conference titled “Navigating Environmental Challenges in Northern Bekaa for a Sustainable Future,” under the esteemed governance of Dr. Nasser Yassin, the Minister of Environment. This significant event aimed to shed light on pressing environmental issues in the region and explore viable solutions for a sustainable future. At the organization’s center in Baalbek, distinguished guests gathered to discuss the critical need for environmental care and action, including officials from various governmental bodies and social groups.

Rawan Yaghi, President of the USPEaK organization, emphasized the significance of collaboration, highlighting how working together saves time and enhances critical thinking. Drawing attention to the alarming statistic that 60% of climate change is caused by human activities, Yaghi outlined the association’s core objectives, which include education, equality, social protection, and combating extremism. She stressed the importance of fostering cooperation among all segments of society.

Minister of Environment Nasser Yassin, in a remote intervention, underscored the crucial role of environmental stewardship in the Bekaa region. He emphasized the need to reduce chronic pollution and address pollution in the Litani River through initiatives such as the World Bank’s new project, the completion of the sewage network in central Bekaa, and effective wastewater treatment. Minister Yassin also highlighted collaborative efforts with UNICEF to rehabilitate non-functional sewage treatment plants in Jabal Jeneen and Iaat, as well as the establishment of the Nasiriya station in central Bekaa. He stressed the importance of coordination with the Ministries of Health, Agriculture, Energy, and Water to ensure the protection of natural resources.

Fadlallah Hassouna, President of the Lebanese Environmental Movement, passionately emphasized the significance of preserving the environment as a sacred trust passed down from our ancestors. Expressing concern over severe environmental violations and the high percentage of cancer patients in the Bekaa region due to pollution, he called for the election of a president, the formation of a government, and collective efforts toward progress and recovery.

The conference featured two engaging sessions. The first session, moderated by Farah Kanaan, included esteemed speakers such as Habiba Zaatar, Omar Al-Mays, Bassem Al-Zain, and Nada Al-Shal, who shared valuable insights and experiences. The second session, moderated by journalist Mustafa Raad, brought together Ibrahim Hawi, Jihad Haider, Hussein Abu Hamdan, and Karim Raad, who further delved into the challenges at hand and proposed potential solutions.

Combining expertise, experiences, and perspectives, this conference on “Addressing Environmental Challenges in Northern Bekaa: Uniting for Sustainable Solutions” was a vital platform to promote collaboration, raise awareness, and inspire collective action. Through such concerted efforts, we can safeguard our environment, ensuring a thriving and sustainable future for future generations.

Baalbeck International Festival 2023 reveals a stellar lineup and an early-bird ticket offer!

The Baalbeck International Festival Committee held a press conference to unveil the program for the highly anticipated 2023 edition. This year’s festival promises to be a captivating celebration of artistry and cultural heritage, set against the stunning “Bacchus” temple in Baalbeck, Lebanon. The conference was held at the historic archaeological site of Baalbeck and was attended by a number of distinguished officials and representatives, including Nada De Freige the committee’s president, Minister of Tourism Wael Nasser, Dr. Hayan Haider, who represented Minister of Culture Judge Mohammed Wissam Al-Mourtada, former deputy Emile Rahme, Governor of Baalbek-Hermel Bashir Khodor, Vice President of the Committee Jumana Dibana, Acting Mayor of Baalbeck Mustafa El Chall, and Mandy Basil the representative of CMA CGM Group.

During the conference, the committee’s president, Nada De Freige, took the podium and spoke eloquently about the beautiful artistic activities planned for the festival. She emphasized the committee’s unwavering commitment to preserving Baalbeck’s cultural heritage and emphasized the importance of encouraging positivity and creativity, especially in light of the country’s struggles. The Baalbeck International Festival aims to bring joy and hope to Lebanon, and the support of sponsors and patrons is critical to its continued existence.

Minister Nassar emphasized the importance of supporting the festival and the tourism sector in Lebanon. Dr. Hayan Haider, the representative of the Minister of Culture, praised the festival’s cultural and artistic significance and expressed his admiration for the efforts of the Committee to maintain the festival’s cultural heritage. Former MP Emil Rahme highlighted the festival’s role in promoting Lebanon’s image abroad, and Governor Khodr expressed his support for the festival and its cultural message. Vice President Dibaneh discussed the festival’s role in promoting tourism and strengthening social cohesion, while acting Mayor El Shal expressed his appreciation for the festival’s positive impact on the local community. Finally, Mandy Basil, a representative of the CMA CGM Group, expressed her company’s commitment to the festival and the arts in Lebanon.

The conference is serving as the platform to announce the program for the Baalbek International Festival 2023, and excitement for the incredible performances that await attendees is building. The festival promises to transport audiences to new realms of artistic excellence and cultural immersion against the backdrop of the enchanting “Bacchus” temple.

Prepare to be enchanted by Roberto Bolle And Friends’ enchanting ballet performance on July 1st. This renowned dancer and his troupe will captivate audiences with their grace and elegance, leaving them in awe of their extraordinary talent.

The captivating melodies of the Al-Kindi Ensemble, accompanied by the talented Sheikh Hamed Daoud, will fill the stage on July 2nd. Their performance will resonate with the Middle East’s rich musical traditions, capturing hearts and minds.

With the performance of Roots In Our Hands on July 7, a singular collaboration between musicians from Spain and Lebanon will be on display. This performance, which will be directed by the incredibly gifted Nacho Arimany, will highlight the fusion of various cultural influences and show the strength of unification through music.

The legendary Melhem Zein will perform at the festival’s grand finale on July 14. Zein’s performance promises to be an electrifying experience that will captivate the audience with his powerful vocals and charismatic presence.

And on Sunday, July 16th, get ready to be swept away by the stage magic of Imany Voodoo Cello. Imany’s soul-stirring voice and the cello’s eerie melodies will come together to create a mesmerizing and unforgettable musical experience.

On April 28th, tickets for the Baalbek International Festival 2023 will go on sale. Don’t miss out on the early-bird offer, which is valid at Virgin Ticketing Box Offices until May and offers a 10% discount.

Join us in celebrating Lebanon’s unbreakable spirit through the universal language of art at the Baalbeck International Festival 2023. Prepare for a once-in-a-lifetime experience that will leave you with unforgettable memories!

Baalbeck International Festival 2023
Baalbeck International Festival 2023: A Celebration of Resilience

In the face of Lebanon’s complex challenges, the Baalbeck International Festival 2023 is set to provide the Lebanese audience with a much-needed dose of joy and cultural richness. Despite the difficulties, the organizers are pleased to announce that the festival will be held at the historic Baalbeck Acropolis, demonstrating Lebanon’s artistic community’s tenacity.

The Baalbeck Festival will hold a press conference at the Acropolis on Thursday, April 27th, featuring Lebanese artists who will be participating in the festival’s 2023 edition. The conference will provide an excellent opportunity to learn more about what the festival has in store for its audience.

The Baalbeck International Festival is one of the region’s oldest and most prestigious cultural events, attracting thousands of visitors from all over the world. For over sixty years, the festival has served as a showcase for local and international talent in a variety of art forms such as music, dance, theater, and more.

Despite the difficulties Lebanon has faced in recent years, the Baalbeck Festival has remained dedicated to providing a venue for artists to showcase their talents and to bringing joy and cultural richness to the public. The festival’s tenacity demonstrates the power of art to unite people and inspire hope even in the darkest of times.

The festival’s 2023 edition commits to be as exciting as ever, with an impressive lineup of local and international artists. On April 27th, attendees will have the opportunity to learn more about the festival and hear from some of the top talents who will be going to perform at the Acropolis.

Once again, the Baalbeck International Festival 2023 is a testament to the power of the arts to bring people together during difficult times. We hope to see you at the Press Conference on April 27th, and we can’t wait to share the magic of the Baalbeck Festival with you later this year.

Fenix Production "Heartbeat"
Fenix Production Celebrates its Launch with New Song “Heartbeat”

Phoenix Co. Holding, represented by its founder and CEO, Engineer Ali Attari, celebrated the launch of its new subsidiary, Fenix Production, with the release of its first music video, “Heartbeat,” featuring the talented singer Maggie Barakat. The event was attended by notable figures in the arts, media, and society who Engineer Ali Tatari welcomed. He spoke about the challenges faced by the company due to the difficult circumstances of the past few years, including the economic, political, and health crises. However, despite the obstacles, the company rose from the ashes like a phoenix, determined to bring hope and innovation to the industry.

During the event, the audience was treated to a showcase of the company’s upcoming projects, including the songs “Mesh” and “The New Style” and a dance performance featuring the music video “Heartbeat,” produced by Fenix Production. The evening concluded with a cocktail reception and cake-cutting ceremony.

Ali Tatari

The Phoenix Co. Holding was founded in 2010 and has branches worldwide, including China, Africa, and soon in Indonesia and Qatar. The company is known for its unique vision, which sets it apart from other businesses, investing in fresh ideas from talented individuals and new graduates. Fenix Production has made a mark in the music industry by creating a fusion of Eastern and Western music styles. The company boasts a roster of talented artists from different genres, including Eastern and Western pop, folk, and tarab, and has signed on a number of top-tier artists.

Fenix Production has also established two production departments: one for film and one for music. The film production department is currently working on a suspense/action movie, inspired by a true story with a compelling and engaging plot, and running between 80 to 90 minutes. The movie promises to resonate with audiences and will be released on Netflix, making it the first Lebanese production to compete with Western films on the global streaming platform.

Phoenix Production’s launch of Fenix Production and the release of “Heartbeat” are a testament to the company’s commitment to innovation and creativity. It is an exciting time for the music and film industry, and Fenix Production promises to bring a fresh perspective and a new level of quality to the industry. We can’t wait to see what the future holds for this dynamic company.